59: Playing The Long-Game: Stories From Forrester’s CXNYC 2016 Forum

Customer values and behaviors have shifted and most organizations are struggling to catch up. Even the leading firms are struggling to keep up. But at least they’re playing the long-game: overhauling their business strategies, cultures, and ecosystems to align with these changing values and behaviors. In this episode, we discuss the remarkably candid business transformation stories shared at Forrester’s CXNYC 2016 forum.

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